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How to avoid wrong purchases

Short answer: Measure a garment you already own, compare it with the chart in centimetres, and buy just one piece fir...

What a wrong purchase costs

Short answer: A wrong purchase costs the full price. A garment that is never worn costs the same as one worn every we...

Standing reorders versus buying as needed

Short answer: A fixed reorder every six months keeps the drawer full without you having to think about it. Buying as ...

The economics of buying one at a time

Short answer: Buying one piece first costs more per item than a multipack, but it is cheaper than three pieces that d...

When new clothes are worse than the old ones

Short answer: A new garment can be thinner, more loosely knitted and worse sewn than the five year old one it was mea...

Measure yourself before you order

Short answer: Five minutes with a tape measure can save you a return. Measure chest, waist and hips, write the number...

Changing brand after many years with the same one

Short answer: Buy one piece first and wear it for a month. Never replace the whole drawer at once, no matter how good...

How to choose between two brands

Short answer: Compare four things: the weight of the fabric, the type of seams, the size chart in centimetres, and wh...

When something is a claim and not wear

Short answer: A fault that comes from production is a complaint case. Something worn out by use is not. The line runs...

Does the brand matter when the fabric is the same

Short answer: The brand matters for fit, size consistency and complaints. It matters less for the fabric itself, whic...

What the price actually follows

Short answer: The price of a t-shirt follows the amount of fabric, the sewing time and how many links there are betwe...

The packaging and what it says about the product

Short answer: A package with clear size, material and care instructions in several languages is a sign of a proper su...